Happy Friday! We have survived another week of madness and it’s now my favorite post of the week…Small Shop Highlight! Today I even have a super secret discount code for you guys, because if you have a new baby, are expecting, or know someone who is, well you will for sure want this!
I first met Ashley a few months ago and fell in love with her shop! You guys know me, I’m a mess. In my mind, Lennon will have these adorable skillfully crafted monthly photo shoots. The reality is I’ll probably forget until it’s almost the next month and I’ll be way too exhausted to go pick cherries from a tree to lay around here. Enter Little Peach Feet! Her milestone cards are to die for!!!! Plus you literally just have to set it next to your baby and snap a photo, they are so cute that you don’t even have to worry about wiping the spit up off her chin because it’ll be a cute pic.
So meet Ashley, the mastermind behind my monthly milestone photos!
Tell us a little about yourself and your shop
My name is Ashley and I own Little Peach Feet. I’m a one woman operation with a graphic design background. I am a wife and mother to a 2-year-old little boy with another little one on the way. I sell pregnancy and baby trackers in printed and digital formats. Each design is illustrated by hand on paper or canvas and then hand-lettered. I then scan everything in for duplication and resizing. I don’t use premade graphics or fonts or traditional nursery design themes.
What made you want to start your shop?
When I was pregnant with my son I was too tired and too busy to create the trendy photo props that I saw all over the internet. Everything I could buy was too cutesy. I felt like I was missing out on documenting something so important but the fatigue was overwhelming. I set out to create ready-made photo props that you can just stand next to that are modern, individual pieces of art. Everyone deserves to have beautifully preserved memories and I love making products that help that happen. Preggo brain NEVER left me, so I really hold a lot of value in my family photos. I know there are other women out there like me that want help in documenting the little years but they just don’t have the time or ability.
What have been your biggest struggles so far in owning your own business?
Honestly, marketing. Creating the products is the fun part. Designing packaging and branding and a website are what I have done for a living since college. Marketing – I have found it such a baffling struggle on how to get the ball rolling and keep up the momentum. I started out with zero funding and all on my own, so each decision along the way has definitely been a learning experience. I read and research as much as possible and I try to get as much advice from other sellers and mothers as I can get.
What is your favorite product?
In my shop currently – the newborn gift sets. They feature crocheted photo props that adjust for baby’s growth each month and come with a monthly baby tracker. For example, one set includes a baby blanket and two crowns in two different sizes. Using the blanket and crown along with the trackers in each monthly photo, you can show the growth of your baby. I created these with my mom and working with her was such a joy in itself. I can’t wait to use them on my little one when he gets here.
When you aren’t busy being a mom boss what do you like to do?
Eat nachos. Seriously, my little family loves good food! My husband would argue that nachos belong in that category, but I love them.
Where do you draw your creativity from?
Some inspiration is from my days in art history class, some of it features current design trends. I like to try and imagine each set as if I was creating them to use for one of my children. Each one showing a different personality. That’s why each design has a child’s name to it.
How do you juggle mom life and your business?
My husband really does help take on daily and household tasks so that I have more time to dedicate to my business. I also remind myself daily that my feelings of guilt for not being more involved with my son or leaving my husband to do things will not lead to anything productive. I let my son help me as much as possible, whether it’s putting stickers on the packaging or licking envelopes, he finds it fun to have a job. I also try to make sure that I leave my sketching tasks during hours when I can sit next to my son and be near him and talk to him or have him draw beside me. My computer work and such I try to do while he sleeps or when he decides mommy isn’t cool enough to play with him.
What are some of YOUR favorite small shops?
I have been eyeing up Papoose Clothing on Etsy. She creates custom clothing for little girls. Each piece is beautifully vintage inspired and unique. She puts a lot of thought in the details of her designs. I was secretly hoping I was going to have a little girl so I could purchase my own outfit but alas, I was meant to be a boy mom. Now I’m just crossing my fingers she starts making outfits for little boys.
Another shop I follow closely is Brimpapery. Her motherhood print is on my Christmas list this year for sure. I’ve followed along for the past year or two and watched how she’s grown her business and I really am thankful for her transparent nature in business and life. She’s really talented and her products are just beautiful.